Dave Vanslette on The Tech Caddie Podcast

Discussion with Mike Hendrix on data, automation, AI and improving the player experience

AI and Automation to Deliver 4-hour Rounds


On-course technology to manage pace of play, optimize your golf operation, and enhance the player experience for all types of play: carts, caddies, and walkers.

FAIRWAYiQ AI and Automation for 4-Hour Rounds
How we help customers

Value Delivered

$14,000

reduced labor costs per yer

15min

of improved pace per round

20%

reduced turf replacement costs
Products

Efficient Golf Operations

Technology that manages everything that moves on the golf course
without driving around looking for problems

a green sign sitting on the side of a road

Protect the Turf

Keep fleet and private carts out of restricted areas and on cart paths

two people walking on a golf course near the ocean

Proactive Pace of Play Management

The FAIRWAYiQ system identifies groups that are both behind pace and have room open ahead of them.

a white golf cart parked in front of a house

Private Cart Manager

Keep your members safe and your property secure while providing your members the privacy they deserve.

Best in golf tech 2022 badge

Best in Golf Technology

We are honored to be recognized as one of the most innovative technologies in the golf industry by Golf Inc. Magazine. We strive to bring our customers best-in-class technology and are dedicated to helping the private club industry continue to innovate.

A Cart Screen to Enhance the Player Experience

  • Hole flyover and distances

  • 2-way messaging

  • Pace of play management

  • Turf protection and geofencing

  • Traffic ahead for enhanced play throughs

  • Food & beverage ordering with "tap to pay" credit card payments

  • Golf Genius integration

  • Advertising network

Learn more About the Cart Screen
Cart Screen to Enhance the Player Experience

The Digital Operating System for Your Golf Course

Managing a golf course is difficult. FAIRWAYiQ works in the background, on any device, to make your job easier by analyzing real-time operational data and alerting you to where you need to jump in.

  • Manage and optimize the flow of play

  • Measure your staff's response time to issues on the golf course

  • Protect the turf through golf cart fleet management

  • Manage private member-owned carts with a single golf cart GPS

  • Monitor maintenance staff performance and equipment usage

a golf cart on a golf course with trees in the background
How It Works

Achieve Operational Excellence

GPS Sensors Monitor Activity

Screens or GPS sensors are installed in fleet golf carts, private carts, and maintenance equipment. Handheld units are carried by walkers and caddies. The units send data to our cloud application.

Data Insights are Generated

Our algorithms use the data from GPS sensors to watch for outlier scenarios and issues that need to be addressed.

Staff Notified of Issues in Real-time

Staff members are notified about issues they need to address and then follow our recommended process to achieve the desired outcomes.

Implement Optimization Improvements

Use data and insights to make operational improvements that have long-term impact on your golf operation: improve the player experience, reduce average pace of play, reduce turf replacement costs, offset labor costs and add revenue (public facilities).

Revolutionize Your Golf Operations with FAIRWAYiQ

Unlock the power of data analytics to optimize your golf course management