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FAIRWAYiQ Enhances its Golf Cart GPS Geofencing Solution to Keep Carts on Path Using Edge Computing and Geofencing

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January 25, 2022 – Waltham, MA

FAIRWAYiQ, the industry leader in golf course management analytics, automation, and management technology, has enhanced its golf cart GPS geofencing solution to keep carts on the path using edge computing and geofencing.   Edge computing allows for fast and accurate computing of geofence violations on the cart GPS itself instead of in the cloud application.

“We are excited to bring edge computing to the golf industry, which continues to be behind other industries in terms of advanced technology.” explains Dave Vanslette, Founder and CEO at FAIRWAYiQ, “Many golfers have had terrible experiences where a cart beeps in error while on the cart path where it is allowed.  The traditional golf cart GPS systems use older technology that allows for these errors.  FAIRWAYiQ’s edge computing loads the geofence data onto the cart GPS unit so the cart’s real-time location can be checked instantaneously instead of going up over the internet to the cloud application, which causes delays. The system is fast and accurate, improving the player experience and eliminating erroneous violations.”

“One of the biggest issues we are working with customers today is protecting the course from excessive traffic.  There is a lot more cart traffic due to the increase in rounds.  The cost of replacing turf is expensive.  Most customers using FAIRWAYiQ’s golf cart GPS see a positive return on investment within 6 months.”, says Chuck Rogers, Head of Customer Success at FAIRWAYiQ, “The beeper is easy to install and does not require any modifications to the cart.  This is very attractive to customers who lease their carts and don’t want to drill a hole in the cart altering it in any way.”

“FAIRWAYiQ’s geofencing system allows operations teams to receive alerts directly to their mobile phone so they know what’s happening on the course in real-time.  The geofencing violations are saved to the player profiles for governance purposes.  Players are alerted to the violation with a loud beeper installed in the cart from the GPS unit.  The system can also automatically send players a notification when the violation occurs.”, says Dave Vanslette, “Labor shortages are being offset by adding golf cart GPS technology which is never sick and is easier to manage than people.  Automating simple tasks using data is cost-effective and allows the golf operations staff to focus on the more difficult work of customer satisfaction which computers cannot do well.  It’s the perfect mix.”

About FAIRWAYiQ:

FAIRWAYiQ’s analytics, automation, and management technology optimize golf and turf operations by managing everything that moves on the course.  Golf cart GPS sensor technology is used across carts, walkers, caddies, maintenance equipment, operators, and tasks.  We use locational intelligence, data, automation, geofencing, and analytics to protect the turf from increased cart traffic, improve the pace of play, reduce wait time, improve the player experience, reduce costs and increase revenue at golf course facilities of all types including private clubs, golf communities, resorts, and public facilities.

Trusted by hundreds of leading courses, resorts, and communities since 2015.  Trusted by hundreds like Troon, Parkland G&CC, Vanderbilt CC, The Polo Club, Foxtail GC, Pinnacle Peak CC, Cherry Creek CC, Vineyard GC, Boston GC, Comanche Trace, Advance Golf Partners, Woodbridge GC, Town of Oyster Bay Golf Course, Sun City Summerlin, Potomac Shores, Haggin Oaks and many more.

FAIRWAYIQ Contact:

Dave Vanslette, Founder and CEO, dave@fairwayiq.com, 1-800-649-6050
Media Inquiries, info@fairwayiq.com

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