The Gartner Hype Cycle Methodology Applied To The New Wave Golf Course Technologies (5 min read)

The Gartner Hype Cycle The purpose of the Gartner Hype Cycle is meant to understand the general human behavior to new innovations and technologies when they become real and applicable in a market. When innovations are promoted, there is usually a “hype” around the potential of what that technology can do, and more importantly, what it means for the future of an industry and the people working in it. The Gartner Hype Cycle can also be used as a tool [...]

By |2018-10-31T14:45:14+00:00October 30th, 2018|Blog, Golf Tech, SMART Golf, Technology|0 Comments

Wireless Smart Valve Irrigation System For Golf Courses (3 min read)

Wireless Smart Valve Irrigation System For Golf Courses – Powered by the LoRaWAN Network We’ve spoken to many Superintendents over the past several years and have heard of the daunting challenge irrigation brings to the course. One of the biggest challenges, for courses not renovating with new irrigation systems, is the amount of money it costs to have the system repaired each year. Even when dollars are budgeted for repairs, it seems each year Superintendents are going over that budget. [...]

By |2018-09-20T20:28:50+00:00September 20th, 2018|Golf Tech, SMART Golf, Technology|0 Comments

Part 3: Setting Up A Digital Plan and Trusting The Team (4 min read)

Setting Up A Digital Plan and Trusting The Team In Part 2, we found two primary takeaways from a course that is embracing the technological change. Before revisiting these two takeaways and expanding further, let’s revisit the premise of this series. We’ve learned that golf has been slower to adopt technology than other industries and this hesitation may be affecting the golf’s growth as a whole. We’ve learned that much of the technological advancements has taken place on the consumer [...]

By |2018-09-21T12:52:52+00:00September 20th, 2018|Uncategorized|0 Comments

How technology is helping to reinvent golf – Intel Article

By Andrew Wooden, Technology Writer Thanks to swing sensors and laser range-finders, golfing data allows players and coaches to analyze their games and improve performance. See full article at: Golf players and fans alike have long had an affinity for data. Websites like[1] can already reveal in-depth details about the career of your favorite golfer, from the number of tournament 'wins' and 'best finishes' to more specific match details, such as 'most fairways hit' and 'longest driving average'. As [...]

By |2018-08-23T14:56:48+00:00August 23rd, 2018|Blog, Golf Tech, SMART Golf, Technology|0 Comments

Part 2: Golf’s Relationship With Uncertainty and How One Course Is Embracing Change

The premise of this article is to explore the dynamics that seemingly prevent Golf from adopting technologies at a faster rate than a vast majority of industries. A majority of industries will spend roughly 3%-5% of revenue back into technological infrastructure while Golf spends less than 1%.  Much of the evidence gathered has come directly from talking with Superintendents, Golf Pros, and General Managers who admit Golf’s slow adoption to technology that could otherwise help course productivity and efficiency if [...]

By |2018-08-22T18:36:25+00:00August 21st, 2018|Blog, Golf Tech, SMART Golf, Technology, Uncategorized|0 Comments

The LoRaWAN Eco-System: The new digital infrastructure for SMART cities and why Golf should be next

SMART Cities using LoRaWAN The LoRaWAN Network, like any beta network, has been in a steady phase of market testing and gradual consumer adoption. The LoRaWAN Network’s real market competition has been cellular network connectivity made popular by large cell phone providers like Verizon and AT&T. But unlike cellular connectivity, which only services devices with limited strength and large power consumption, LoRaWAN provides long range signal coverage through radio frequency. What this really means is reliability. Notice how AT&T’s slogan [...]

By |2018-08-22T18:28:52+00:00August 21st, 2018|Blog, Golf Tech, Technology|0 Comments

The LoRaWAN Network: What Is It and Why Does It Fit Golf (4 min read)

The LoRaWAN Network: What Is It and Why Does It Fit Golf LoRaWAN is a low powered, long range wide area and secure data transmitting network. So, what is it really? Think of it like a new age WiFi that connects devices to the internet. The network powers and connects assets that would otherwise roam aimlessly throughout their existence without being connected for a greater purpose. These assets can be things like movable equipment, gas monitors, and [...]

By |2018-08-22T18:38:23+00:00July 25th, 2018|Blog, Golf Tech, SMART Golf|0 Comments

Part 1: Technology and Golf’s Relationship With Uncertainty (4 min read)

Technology and Golf’s Relationship With Uncertainty The passion in golf is unmistakable. From the operators who work at golf clubs to the golfers themselves—Golf is a world-wide pastime that is unmistakably cherished and loved by those involved. Yet, with any great passion and love (platonic, romantic, or otherwise) there’s some downside, and golf’s downside is its comfort level with uncertainty. What do I mean by uncertainty and why did I use the word “uncertainty”. To explain this, I’m going to [...]

By |2018-08-22T18:47:02+00:00July 25th, 2018|Blog, Golf Tech, SMART Golf|0 Comments

Is Pace a Problem for All Courses?

By Dr. Lou RiccioPace of play may not pose a problem for some courses, not because it is under control, but because the venue offers other, very appealing qualities. Consider a great resort course or a major championship venue. Such courses can charge high fees and still bring in lots of patrons. What do golfers expect at those courses? Why do they choose to pay such high fees when there are nearby courses that charge as little as one tenth [...]

By |2018-07-25T19:20:28+00:00January 17th, 2018|Blog, Uncategorized|0 Comments

Silicon Valley Golf Clubs sign up for FAIRWAYiQ

The momentum continues to build, as FAIRWAYiQ signs two Silicon Valley golf clubs.  La Rinconada Country Club (Los Gatos, CA) and Sharon Heights Golf & Country Club (Menlo Park, CA) have independently moved to the FAIRWAYiQ platform, to help drive efficiency across their Golf & Maintenance operations. Why FAIRWAYiQ?With an emphasis on Pace of Play, Enhancing the Player Experience, and Improving Course Maintenance Vehicle Management; both clubs have turned to FAIRWAYiQ’s unique industry leading technology. Industry Leading TechnologyUnlike all other asset tracking [...]

By |2018-07-25T19:20:34+00:00October 31st, 2017|Blog, Uncategorized|0 Comments