Golf Operations: Is Pace of Play the Real Issue for Golfers? (hint = no)

Pace of Play has been, and continues to be, a widely discussed issue in golf for at least the past 25 years. A USGA Survey highlights that 74% of players say pace of play is critical to their golf experience. Asking people if they care about pace of play is like asking how important price is to your buying decision — nearly everyone would like a product to be cheaper! In an American society where the average amount of leisure [...]

By |2019-10-28T16:59:17+00:00October 28th, 2019|Uncategorized|0 Comments

Management Tips for Golf Course Superintendents from 49ers Coach Bill Walsh

It is no secret to those in the golf business, that one of the biggest problems for superintendents is labor. This is no small issue since over 50% of maintenance budgets are devoted to labor! 74% have problems attracting and retaining talent. 67% experience extended stretches with unfilled positions. It can take several years for new employees to become as efficient as experienced staff. This is such a big problem that 49% of superintendents experience PERSONAL burnout. How can the [...]

By |2019-10-28T16:48:15+00:00October 28th, 2019|Uncategorized|0 Comments

Part 3: How IMB Watson is finding insights for Agriculture and what it could mean for Golf Superintendents

IBM's work in Agriculture & Farming In our last article, we discussed the influence IBM Watson was having on the Agriculture industry and why it was critical for Agriculture to develop a new approach to its current challenges. As we documented in that article, as a recap, things like intensifying climate concerns, a growing population by the billions, and razor thin margins for farmers have all catapulted invested in AdTech. In other words, for businesses like IBM and Syngenta, new [...]

By |2019-09-30T17:50:13+00:00September 30th, 2019|Golf Tech, SMART Golf, Technology|0 Comments

Part 2: Led by IBM Watson, AI and Machine Learning make progress in AgTech

Our July issue featured the catalyst for new technologies in industries like Agriculture and Farming. External pressures like changes in climate and population growth are forcing these industries to adapt and think of new ways to tackle these current and future problem-sets. Golf, like Agriculture and Farming, has also experienced a push by external pressures—seemingly more this season than others in recent memory. As mentioned in our July article, May 2019 was recorded as the second wettest month on record. [...]

By |2019-08-22T16:49:49+00:00August 22nd, 2019|Uncategorized|0 Comments

Part 1: The Third Green Revolution – The IoT-Based Smart Farming Cycle and Why It Matters For Golf

It only seems natural to turn to adjacent industries to see what techniques and improvements can be made. As I see it, one of Golf’s closest industry relatives is Agriculture and Farming. The parallels of contesting with nature, ongoing labor management, and maintenance are characteristics that connect Agriculture and Golf. Yet, they are exactly the same characteristics that separate them from other industries. The major advances coming from Agriculture and Farming are found in their technological developments and application—specifically in [...]

By |2019-08-22T16:11:41+00:00July 2nd, 2019|Golf Tech, SMART Golf, Technology|0 Comments

4 Things for Superintendents To Consider When Adding New Technology To Their Maintenance Operations

In this week’s article I wanted to address 4 things for Superintendents to consider when adding new technology to their operations. When writing about different topics, I try to find connections between different industries and see how those can fit in the world I live in—in this case, Golf. I found the inspiration for this article in an unlikely place—a childhood rival. Part of what makes the emotional rollercoaster of sports so gripping is the apparent necessity for an arch-rival. [...]

By |2019-06-11T14:09:02+00:00June 11th, 2019|Golf Tech, Technology, Uncategorized|0 Comments

Protecting parts of the property that are considered ‘Restricted Areas’? – Here is FAIRWAYiQ’s approach to tackling this problem-set

In our last article, we covered the ability to alert Superintendents when jobs are taking longer than expected and how it may impact employees getting caught during play. In this article, we’ll cover the same fundamental principle of alerting Superintendents of the outlier scenarios on the property and how ‘restricted area’ violations can become more visible. Parts of the property are designated for employees to avoid and the best method, to date, for Superintendents ensure this happens is to continue [...]

By |2019-05-20T18:15:51+00:00May 20th, 2019|Blog, Golf Tech, SMART Golf, Technology|0 Comments

Have your employees ever gotten caught by players while doing their 1st tasks? Consider getting an alert when they’re behind time…

It’s not uncommon for jobs to take longer than originally intended, even when considering that most Superintendents have tasks dialed in pretty efficiently. The reality is, players and owners expect that level of efficiency day in and day out—a seemingly impossible task no matter how good one is. This is primarily because “things happen” that are out of our control. At FAIRWAYiQ, we call these the ‘Outlier’ scenarios during a work day—the things that happen that we simply can’t account [...]

By |2019-05-13T22:01:53+00:00May 13th, 2019|Uncategorized|0 Comments

Creating Accountability or Anarchy With Proper Labor Management?

In our last article we discussed how to arrive at actual working times and how interpret the information when you have it. What we’d like to tackle in this article, and hopefully will be the theme of this piece, is understanding the significance of the information FAIRWAYiQ uncovers as it relates to labor management and potential pushback from staff. Truly knowing actual working times is not an insignificance piece of information. In fact, it’s quite the opposite—at the management/operations level [...]

By |2019-05-06T17:00:16+00:00May 6th, 2019|Blog, Golf Tech, SMART Golf, Technology|0 Comments

Asset Tracking: How To Make Use of Data and What To Start Doing With Data When It Comes In?

Among the many benefits of collecting real-time actuals on moving equipment assets is the ability to generate reports on the data that was collected. An important facet of becoming more efficient is the ability to know what efficiency looks like and this is where the integration of FAIRWAYiQ and taskTracker come into play for Superintendents. Efficiency in maintaining property means keeping the grounds up to a specific set of standards within a given budget. Often times the budget can be [...]

By |2019-04-29T20:55:31+00:00April 29th, 2019|Golf Tech, SMART Golf, Technology|0 Comments