In this week’s article I wanted to address 4 things for Superintendents to consider when adding new technology to their operations. When writing about different topics, I try to find connections between different industries and see how those can fit in the world I live in—in this case, Golf. I found the inspiration for this article in an unlikely place—a childhood rival. Part of what makes the emotional rollercoaster of sports so gripping is the apparent necessity for an arch-rival. [...]
Have your employees ever gotten caught by players while doing their 1st tasks? Consider getting an alert when they’re behind time…
It’s not uncommon for jobs to take longer than originally intended, even when considering that most Superintendents have tasks dialed in pretty efficiently. The reality is, players and owners expect that level of efficiency day in and day out—a seemingly impossible task no matter how good one is. This is primarily because “things happen” that are out of our control. At FAIRWAYiQ, we call these the ‘Outlier’ scenarios during a work day—the things that happen that we simply can’t account [...]
(Click to enhance image) In our last article, we covered the general components and values of GPS technology that are currently being used by Superintendents. In this article, we’re going to cover one of these components further—estimated working times vs. actual working times. The first question one might ask is ‘What problem or problems are we trying to solve’ by looking at time worked. By “we”, I really mean the Golf industry collectively. After talking with many Superintendents, so far [...]
Setting Up A Digital Plan and Trusting The Team In Part 2, we found two primary takeaways from a course that is embracing the technological change. Before revisiting these two takeaways and expanding further, let’s revisit the premise of this series. We’ve learned that golf has been slower to adopt technology than other industries and this hesitation may be affecting the golf’s growth as a whole. We’ve learned that much of the technological advancements has taken place on the consumer [...]
The premise of this article is to explore the dynamics that seemingly prevent Golf from adopting technologies at a faster rate than a vast majority of industries. A majority of industries will spend roughly 3%-5% of revenue back into technological infrastructure while Golf spends less than 1%. Much of the evidence gathered has come directly from talking with Superintendents, Golf Pros, and General Managers who admit Golf’s slow adoption to technology that could otherwise help course productivity and efficiency if [...]
By Dr. Lou RiccioPace of play may not pose a problem for some courses, not because it is under control, but because the venue offers other, very appealing qualities. Consider a great resort course or a major championship venue. Such courses can charge high fees and still bring in lots of patrons. What do golfers expect at those courses? Why do they choose to pay such high fees when there are nearby courses that charge as little as one tenth [...]
The momentum continues to build, as FAIRWAYiQ signs two Silicon Valley golf clubs. La Rinconada Country Club (Los Gatos, CA) and Sharon Heights Golf & Country Club (Menlo Park, CA) have independently moved to the FAIRWAYiQ platform, to help drive efficiency across their Golf & Maintenance operations. Why FAIRWAYiQ?With an emphasis on Pace of Play, Enhancing the Player Experience, and Improving Course Maintenance Vehicle Management; both clubs have turned to FAIRWAYiQ’s unique industry leading technology. Industry Leading TechnologyUnlike all other asset tracking [...]
This post is the second in a series on the science of pace of play management. Through his extensive research, Dr. Lou Riccio, FAIRWAYiQ's chief analytics officer, has developed actionable pace of play management techniques that are outlined in his "Pace of Play Bible." These proven techniques are based upon science and are the results of years of research - they are not hunches or guesses.
This post is the first in a series on the science of pace of play management. Through his extensive research, Dr. Lou Riccio, FAIRWAYiQ's chief analytics officer, has developed actionable pace of play management techniques that are outlined in his "Pace of Play Bible." These proven techniques are based upon science and are the results of years of research - they are not hunches or guesses.
Some of the techniques that will be discussed in future posts can be implemented immediately and others will require more work.
Our introductory topic in this series on pace of play management is "The Problem Defined".
Data-Driven Driving: How One Company Is Bringing The Science Of Process Optimization To The Golf Course
Our Objective – Solve the No.1 problem Superintendents face every day. Managing the productivity of staff & equipment. For grounds departments, staff & equipment costs account for 40-60% of their overall budget. We repeatedly hear Superintendents tell us it’s impossible to oversee all their staff, as they just can’t be ‘everywhere at once’. When Super’s tried to find solutions, and even implement systems, to help make their staff & equipment more efficient, their assistants ended-up spending dozens of hours each week entering information into software programs, that didn’t work properly. It’s a huge problem. No one had created a task tracker system to efficiently track the productivity of staff & equipment.